“It is a damn poor mind that can think of only one way to spell a word.”
― Andrew Jackson

Spring Valley Road and Coit, Richardson, Texas

Tremendous thunderstorms rattled the Metroplex with pelting rain and shattering lighting late last night. Unfortunately, all flights going east were canceled from Love Field and our son Lee couldn’t get home to New Orleans. I drove through the weather to the airport to pick him up and bring him home late last night.

So we had another day with him for the holidays. We decided to go eat at Noodle Wave, one of our favorite places to eat – fantastic Thai food, along with great service in a surprisingly artistic and comfortable decor. It is located in an unfortunate strip of lower end shops and restaurants inspired by the cuisine from five different countries (including Thailand).

I have gone to Noodle Wave often and parked in that lot many times and I’m sure I’ve stared at the sign of the LOW PRIZE FOOD MART more than once without realizing that they meant PRICE. I did a quick internet search and all the text referring to the place is LOW PRICE. The only pages that LOW PRIZE FOOD MART is mentioned in in their applications and renewal for their liquor license.

I can’t believe that someone would make a mistake like this in a sign so big and in a busy location – I prefer to think of it as a clever, ironic, and hipster statement about the inevitable failure of consumer culture.

But I know I’m wrong.